The quality of marketing and the creative strategies Monica Monson uses to sell luxury properties is unmatched in the real estate industry today.
Monica’s strategic marketing approach has proven result and has sold homes in record times, even with today’s market challenges. Sellers who are looking for a sharp, detail-oriented, out-of-the-box thinker will find working with Monica is refreshing – to say the least. Her approach includes the use of Internet/Digital technologies, Social Media, Blogging, Print and Relationship Marketing.
INTERNET/DIGITAL TECHNOLOGIES
With 80% of all home buyers starting their search on the Internet, is is more important than ever to have premier positioning in all facets of the web. Monica’s properties are featured on over 100 web sites plus the top searched luxury real estate sites such as SothebysRealty.com, LuxuryRealEstate.com, DuPontRegistry.com, REALTOR.com and agent-to-agent International MLS, ProxioPro.com.
You will also find Monica’s listings featured and linked from a variety of social media outlets such as her personal blog, a Facebook “Scottsdale Luxury Real Estate” Fan Page, Twitter, and so on.
Although print advertising is not going to sell a property, it can certainly open the door to opportunity. Monica participates with specific print media partners to advertise homes for sale including the Russ Lyon Sotheby’s International Realty quarterly magazine and long-time partner Luxury Home Magazine. In addition, you may find Monica in SoScottsdale! Magazine, Jetset Magazine and DuPont Registry.
RELATIONSHIP MARKETING
It’s all about who you know. And, Monica treats her clients, colleagues and friends like royalty.
She is involved in a variety of social media venues including Twitter, Scottsdale Luxury Real Estate on FB, LuxuryRealEstate.com’s Luxury Lounge, LinkedIn and ActiveRain. She also attends numerous charity, business and social events throughout the year keeping in touch with her highly affluent clientele and partners.
HELPING DISTRESSED LUXURY HOMEOWNERS AVOID FORECLOSURE
Many luxury homeowners today are facing a level of financial distress that they’ve never faced before. Whether job loss, a medical situation or interest rate hike, many have been unable to sustain their financial obligations.
When it comes to your home, you have someone to turn to.
As a Certified Distressed Property Expert (CDPE), Monica offers confidential consultations to luxury homeowners who need advice and want to understand their options. Nobody is immune in today’s market.
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